Digital Sustainability: Driving Efficiency, Compliance, and Brand Success

Digital sustainability provides an immense challenge for organisations, resulting from the vast energy consumption and environmental impact of data centres, devices, and digital services. It can be hard to know how to meet growing regulatory and consumer expectations, all whilst enhancing overall efficiency and brand reputation. In this talk, James Hobbs, Head of Technology at Aer Studios, will explore how sustainability improvements can positively impact key metrics, such as SEO and conversion, as well as offer some high-level tips and tools that could help make a difference.