Bob has over 35 years in the technology industry leading marketing organisations in some on the biggest technology brands: Oracle, NCR, and SAS. He now focuses on digital capability and confidence which he himself has struggled with over the years working with so many techies who just don't understand that use of technology or software is not obvious to most people.
In his work at Educated Change, he has been running digital capability and social media workshops for senior executives from fortune & FTSE 500 firms and also supporting them on a group or 1:1 basis.
He has written two books on the topic (Digital Common Sense and The Digital Professionalism Checklist) as well as the section on Digital Professionalism and Wellness for the US Nursing and Informatics Guide for the 21st Century.
He lives in Tonbridge Kent.